Adsense
Bear in mind that I tell here are the experiences that worked for me.You may have completely different results. No guarantees.Moreover, it is almost impossible that some of these tips are quite unique, given the huge amount of information and tips about adsense that we can find the web over.
Always place your ads "above the fold" (above the fold, pros close)That's right. It is pretty obvious, but remember this. Adsense ads placed below the fold, ie out of sight of user - if he does not roll down the screen - are a complete waste of time.
I see many people out there saying that, blogs, adsense blocks of 300 × 250 × 280 or 336 at the end of each post work very well.Bullshit! Hardly anyone clicks. And I think this has a direct relationship with the next tip.
Who clicks on adsense same - and in any other ad in the same style - are the paratroopers (users coming from search engines).Take advantage of that
I've been noticing this pattern for some time now and I confirmed my suspicions AdSpyTracker using the (very cool little program statistics for adsense.
Cost Cost $ 9.99 USD [now costs 49 U.S. dollars] and you can retrieve this money using the affiliate program). Over 90% of clicks on adsense ads come from users who come to my blog via your favorite search engine.
So I try to get something out of this, highlighting a little more ads to these users. Lately, I have put the block of 336 × 280, inside the post between the title and content. For users who come to the blog by other means - ie, the loyal readers - the ad floats over the contents. The results have been excellent and I have no complaints from users.
[Update] A simple way to tell if the user came from a search engine is to install the plugin landing sites. Test this:
Php if (ls_getinfo ('ISREF')):?><! - Adsense code specific to a users coming from search ->Php endif;?>
The only problem is that it does not include the national search sites, such as UOL, IG and Terra. I made a change in version 1.3 of the plugin to include these sites. If you interested, grab the code modified file.
Do not be shy when it comes to positioning your ads. Who complains of them probably do not have bills to payThat is, if going to do, do it right. No use putting a little button 125 × 125 at the end of the sidebar. Use the larger sizes, preferably the rectangles of 300 × 250 × 280 and 338. Always above the fold.
Ads are intrusive. Point. Even the adsense ads that are contextual.If you can not live with it, it is best to remove all ads for your site and then settle to pay up to the hosting account with their profits. Of course, if this is your goal, go for it, I'm not going to criticize.
If a very large portion of his readers began to complain about the ads, you may be overreacting and turning their experience when using your site into a nightmare. If only some luggage claim, advise them to use some means of blocking ads (adblock, for example) or simply ignore.
There are an idiot culture here - and I do not know if it's only here - that money is something ugly and dirty. It seems that some ignore the fact that the accounts have an almost supernatural power to come to your home every month. And you have to pay, but ...
Ads are a legitimate way to earn money and give you a very enjoyable, which is the ability to make money doing what they do for free.
Use titles of color and hide your links to the full URLsThis is a recent finding. Copied from Darren Rowse. When choosing the color palette for your adsense ad units, use the titles to the same color used for links in your template and do not use border and background color of different colors of the background color of the area where the ads are inserted. And to use the URL (if the format chosen to display the URL) a color that has the least possible contrast with the background color.
My guess is that when the URL of the ad is less visible, it becomes less "ad guy" and is more likely to rent one click. If anyone has a better explanation, tell me.
Do A / B testing whenever in doubt.Find the position, shape and perfect color palette for your ads is something that can take some time. And the most effective way of reaching a satisfactory result is auditioning A / B.
A / B tests are tests in which you present two solutions that differ by a single factor, and in similar situations with the same frequency.
For example, say that the text of your ad is black. But you wonder if it would be better than orange. A / B testing can take this question shortly.
There are two ways to do A / B testing with adsense ads. One was presented by the google, and is done on the client using javascript.
The other is done on the server, using a language like PHP, for example. I will not explain this in detail here. Just wondering pick a random number between two possible and can use an IF. If not, use the official solution that is more game to you.
That's it. You will not become a millionaire by using these tips, but it might help you get better results with your adsense ads.
If you liked the tip, do not forget to participate in between now google adsense
Category Article Adsense, Tips
